2023: Disruptive strategies vs. mega marketing trends What is better?
(By Juan Maqueda, from Miami, co-created with Dino Dal Molin and Marcelo Maurizio) For what and for whom do we do all the MKT work? Do we do it to be within the trends? Isn't there a much more coherent, solid, broad MKT mix than just looking for likes, views and filling the funnel? Is talking about this being disruptive, is it thinking or is it outdated? Is it a taboo subject?
(By Juan Maqueda, from Miami, co-created with Dino Dal Molin and Marcelo Maurizio) For what and for whom do we do all the MKT work? Do we do it to be within the trends? Isn't there a much more coherent, solid, broad MKT mix than just looking for likes, views and filling the funnel? Is talking about this being disruptive, is it thinking or is it outdated? Is it a taboo subject?