The current social dilemma: cognitive dissonance and its impact on political manipulation

(By Maqueda and Maurizio) The Challenge of Reason in the Era of Polarization: Cognitive dissonance, a concept coined by social psychologist Leon Festinger in 1950, allows us to delve into the inexplicable terrain of our behaviors. In the political realm, this dissonance becomes an intriguing phenomenon: individuals who share a strong emotional connection with a political party, leader, ideology, or belief tend to let that loyalty do the thinking for them. They may even go to the extreme of ignoring or distorting any real evidence that challenges or questions those deeply rooted loyalties.

Aesop's Fable in Modern Politics: This phenomenon brings to mind Aesop's fable, "The Fox and the Grapes." In the story, when the fox fails to reach the grapes, it convinces itself that it didn't desire them in the first place. In politics, this kind of rationalization is common. People may reject information that contradicts their deeply held political beliefs, convincing themselves that they don't need that information or that it's false.

Navigating the Cognitive Dissonance Maze: Cognitive dissonance plunges us into a psychological labyrinth where our minds seek to harmonize contradictory ideas and maintain internal coherence. Often, this means justifying behaviors, decisions, or beliefs despite the existence of evidence to the contrary. This theory, formulated by Festinger, helps us understand how people strive to make sense of conflicting ideas and, ultimately, seek to lead consistent lives in their minds, even if reality shows they are mistaken.

Navigating Cognitive Dissonance in Politics: Cognitive dissonance is a complex phenomenon that plays a significant role in contemporary politics. Understanding how it influences our political beliefs and decisions is crucial for addressing polarization and promoting more informed and reflective political dialogue. As we explore the complexities of the human mind in the political context, we are better equipped to navigate the cognitive dissonance maze and perhaps find solutions to the political challenges of our time.

Misrepresentation and Emotions in Political Manipulation: Emotions, inherited cultural biases, suffering—these are all used to create manipulation. Often, the individuals who consider themselves the most "righteous," the so-called sensitive ones, are the first to be captivated by supposed "just causes" that subdue and distort rights, concealing reality through magical thinking. When reality is very harsh, it's very difficult to accept that one is to blame. Therefore, it's convenient to blame someone else and shift one's own problems onto them.

"Mistakes Were Made" by Elliot Aronson and Carol Tavris: To delve even deeper into the complexities of cognitive dissonance, there is no better guide than social psychologists Elliot Aronson and Carol Tavris, authors of "Mistakes Were Made (But Not by Me): Why We Justify Foolish Beliefs, Bad Decisions, and Hurtful Acts." In this essential work, the authors explore cognitive dissonance, confirmation bias, and other cognitive biases to illustrate how we justify and rationalize our behaviors. This book should be required reading for any public official or political leader seeking to understand the complexities of the human mind and how these complexities affect our political decisions and actions.

Cognitive Dissonance and Political Manipulation in America Today: Cognitive dissonance, a well-documented psychological phenomenon, has a significant impact on politics in America. As political leaders and strategists seek to influence public opinion and voting decisions, they understand and exploit this human tendency to promote their agendas. This intersects with political manipulation in the American context in various ways, from confirmation biases on social media to polarization and partisan identification.

Exploring America's Cognitive Dissonance: There is a wide range of academic articles and books that address cognitive dissonance in the context of politics. Some recommended readings include "The Political Brain: The Role of Emotion in Deciding the Fate of the Nation" by Drew Westen and "The Righteous Mind: Why Good People Are Divided by Politics and Religion" by Jonathan Haidt.

Responsibility and Evolution: The great responsibility we all have is to broaden our perspectives, examine our beliefs, and question the certainties inherited from family, educational, religious, and societal indoctrination. The only way to evolve is to develop critical thinking and to be able to review our own emotional biases. Understand that many social fears are driven by manipulation. Only constant individual and societal review of power and state administration can contribute to a fairer, freer, more prosperous, peaceful, and orderly society.

La Reprogramación Política: Cuando la coherencia derrota al dogma (un artículo que todo político y ciudadano tiene que leer)

(Análisis estratégico, por el equipo de anglolatina: Mauvecin, Molina, Maurizio, Rotmistrosvky, Maqueda, Rodriguez Otero. Dirección: Maurizio) El paradigma político ha mutado. La era donde un líder podía prometer en campaña y traicionar en el gobierno—como ejemplifican figuras desde Maduro hasta Petro—ha caducado. La inteligencia estratégica contemporánea, potenciada por IA y tecnología omnipresente, exige algo radicalmente simple y devastadoramente complejo: coherencia entre palabra y acción.

 

 

(Tiempo de lectura de valor: 4 minutos)

El código Kast: cómo la neuropolítica redibuja Chile y el futuro de anglolatina (análisis integral)

(Análisis estratégico, por el equipo de anglolatina: Mauvecin, Molina, Maurizio, Rotmistrosvky, Maqueda, Rodriguez Otero. Dirección: Maurizio) El 58% de Kast no es un giro político casual. Es el primer algoritmo neuro electoral exitoso de LATAM. (Consecuencia del triunfo de Milei en Arg). Descubre el patrón oculto que replicarán 5 países en 24 meses. Análisis estratégico de nivel élite.

(Tiempo de lectura de valor: 4 minutos)

Chile: insight y patrón claves, detrás del triunfo desde las capas de análisis estratégico-data-AI

(Análisis estratégico, por el equipo de anglolatina: Mauvecin, Molina, Maurizio, Rotmistrosvky, Maqueda, Rodriguez Otero. Dirección: Maurizio) Los próximos 24 meses verán emerger el 'Kast de Colombia', y claramente Brasil va ir hacia el mismo destino, y cualquier acción en contra de esa natural mejora o evolución, solo le hará más mal a Brasil, y a Latam. No serán copias de Kast. Serán mejoras del software original. 

(Tiempo de lectura de valor: 4 minutos)

¡River campeón en la Tierra de Messi! La Academia Millonaria gana la Messi Cup (y demuestra muchas cosas más que goles)

(Por Redacción Deportiva Infonegocios Miami, desde la Messi Cup) El equipo Sub-16 del Club Atlético River Plate, dirigido con astucia por Martín Pellegrino, se coronó campeón invicto de la primera edición de la Messi Cup al vencer por 2-0 al Atlético de Madrid en una final vibrante disputada en el Chase Stadium del Inter Miami.

(Tiempo de lectura de valor: 4 minutos)

La Messi Cup en Miami, una planificación estratégica que optimiza el potrero 3.0 y cambia y “limpia” el futuro de las inferiores

(Por el Equipo de Infonegocios Sport (Cánepa-Ortega-Maqueda-Maurizio) Lo que a simple vista parece una anécdota futbolística –River Plate venciendo 2-0 al Atlético de Madrid en la Messi Cup– es, en realidad, la radiografía perfecta de la revolución silenciosa que está reescribiendo el modelo de negocio del fútbol latinoamericano. Ya no se trata solo de ganar copas; se trata de codificar el ADN del futuro fanático global desde los 15 años.

(Tiempo de lectura de valor: 4 minutos)

Ranking Best Global Brands 2025: cómo el valor de marca se ha convertido en la nueva moneda de la guerra geoeconómica

(Por Maurizio y Maqueda) Olviden el PIB. Ignoren los índices bursátiles. El verdadero mapa del poder en el siglo XXI no se mide en billones de dólares de producción, sino en miles de millones de dólares de significado. El informe Best Global Brands 2025 de Interbrand no es un simple ranking; es una radiografía de la jerarquía cerebral colectiva de la humanidad. 

(Tiempo de lectura de valor: 4 minutos)

La Casa Coca-Cola: el último y definitivo movimiento en la guerra por la atención (la era del branded planet phydigital)

(Por Maurizio y Maqueda) Es una declaración de guerra existencial contra la irrelevancia. La Casa Coca-Cola es la materialización física de una verdad brutal que el marketing (crossing) global estaba ignorando: el producto “solo” está en terapia. Larga vida al planeta y ecosistema de marca, a la expansión de categorías y experiencias temáticas conceptuales.

(Tiempo de lectura de valor: 4 minutos)