Why do successful Miami restaurants give out free candies or boutique treats?
(By Marcelo Maurizio and Juan Maqueda) Giving out free candies or treats in a gastronomic establishment can have several benefits from the perspective of neuroscience and psychology. In Miami, as well as in many other places around the world with a great emphasis on quality service, such as Dubai, this practice is common. Offering an unexpected gift like free candies triggers the brain's reward system, releasing neurotransmitters like dopamine that generate a sense of satisfaction and pleasure. This creates a positive experience for the customer, associating the gastronomic establishment with pleasant emotions.
(By Marcelo Maurizio and Juan Maqueda) Giving out free candies or treats in a gastronomic establishment can have several benefits from the perspective of neuroscience and psychology. In Miami, as well as in many other places around the world with a great emphasis on quality service, such as Dubai, this practice is common. Offering an unexpected gift like free candies triggers the brain's reward system, releasing neurotransmitters like dopamine that generate a sense of satisfaction and pleasure. This creates a positive experience for the customer, associating the gastronomic establishment with pleasant emotions.