What problem is there today in teams with face-to-face work? How to fix them? (the key is in the mix, part II)

(By Juan Maqueda / from Miami) Face-to-face, virtual work or a new blend? How to optimize teamwork? The problem that exists in every organization, and that technology cannot solve.

Another of the competencies that is trained and worked hard in organizations, according to Pizarro Domínguez, is "listening" in depth by managers. Listen at a level that generates internal and organizational changes, where they are involved.

In short, what is sought is that through the incorporation of these conversational skills -which are learned-, it is possible to achieve a new way of looking at the world and of "conversing" to work, increasing both personal and professional results. those of the organization. 

Coaching provides us with the development of conversational skills, (where learning to listen is a valuable skill) a clear human, comprehensive and high-performance solution to the basic problems of the organizational world today, from which the possibility of a new “mix”

The key is in the mix

The field of the hybrid is open. The digital allows to increase the speed, and save ecological impact, but the face-to-face complements and deepens the personal contact.

One of the most recommended practices for professionals and companies to design an optimal way to incorporate the hybrid is through ontological coaching, which is a powerful way of intervening in the processes of teams and people, to generate new ways to install practices of coordination of actions and effective relationship, where everyone is involved in creating meaning of their work.

In this "blend" of presence and digitality that the pandemic imposed, it is up to organizations to learn new ways of articulating human action, where collaborators who can go to the office coexist with people who remain in the digital space.

We also suggest you see this amplified report on this training for high business performance: What is ABC and what is it for? Certification in business ontological coaching (ABC), The Art of Business Coaching.

The implementation of the principles to ensure that hybrid work is productive work, so that management is possible in a "blend" job, demands the intervention of "new practices" that allow a different way of "doing work". The use of time, space and team communication generates a strategic discourse where "transformational changes" are spoken of.

That is why organizations and companies are having the need to manage these "changes" in behavior and relationships, through the incorporation of conversational, emotional and corporal skills that allow improving the functioning of the team, only in this way is it possible manage productivity (Times, tasks, teams, costs, levels of development and multilateral satisfaction, profitability, compliance with specific indicators: performance).

Click here for more information on ontological coaching in the USA.

(Note co-created with Marcelo Maurizio and Dino Dal Molin)

Copa Mundial FIFA 2026: en dos semanas comienza la venta de entradas

(Por Maqueda y Maurizio) A menos de un año del pitazo inicial, la FIFA activa la venta de entradas para la Copa Mundial 2026, con siete partidos clave en el Hard Rock Stadium de Miami. Este no es solo un anuncio deportivo; es el punto de partida para una estrategia de negocio que conectará Miami con LATAM, EE. UU. y España. 

Tiempo de lectura: 5 minutos

¿Qué es y por qué? El Head of Culture se volvió imprescindible en anglolatam y mercados globales (parte I)

(Por Maurizio y Otero) Hagamos una analogía, todos quieren un video corto o un gráfico simple, algo “cool e inmediato” que nos de mucho éxito y le pongamos muchos likes… La realidad es que la Cultura de una empresa implica esfuerzo, disciplina, hábitos, desarrollo de competencias, compromiso y es la única manera de lograr resultados realmente sostenibles en el tiempo. En la era de la economía exponencial, la cultura ya no es un lujo: es una palanca estratégica que decide el rendimiento, la retención de equipos y clientes y la innovación.

Lectura de valor: 5 minutos

Lionel Messi (logra una nueva final): todas las finales (partido único) de su carrera (aquí)

(Por Ortega-Makensi) Lionel Messi no solo es un ícono del fútbol: es un maestro en finales de partido único, acumulando un récord impresionante que trasciende el césped para inspirar estrategias de negocios. Desde su debut en Barcelona hasta su impacto en el Inter Miami de la MLS, Messi ha disputado 42 finales a lo largo de su carrera ha ganado 34 de ellas con un impresionante 81% de efectividad.

Tiempo de lectura: 5 minutos

La clave hoy, crear valor real: ¿Qué hace que el crossing marketing sea la estrategia más efectiva en 2025? (partes II)

(Por Maurizio y Maqueda, junto a M.R.Otero) Vivimos en una era donde las marcas que logren cruzar todos los sentidos, plataformas y canales, creando experiencias auténticas y relevantes, serán las que dominen la narrativa del siglo XXI. La mega actividad promocional, si está bien diseñada, puede transformar a una marca en un fenómeno cultural, emocional y social.

(5 minutos de lectura de valor)