Rosario Rodríguez: The Cuban-American Powerhouse Who Turned Video Into the Ultimate Brand Authority Tool
(By Marcelo Maurizio) In a Miami where Hispanic women are increasingly stepping up as the sharpest, most forward-thinking business minds in the region, Rosario Rodríguez stands out as a name you need to know. Founder of IMPETUS, master strategist of video as a commercial asset, and the first Cuban woman to win four Emmy Awards in the Advertising Spot category — her story is as compelling as her results.
(By Marcelo Maurizio) In a Miami where Hispanic women are increasingly stepping up as the sharpest, most forward-thinking business minds in the region, Rosario Rodríguez stands out as a name you need to know. Founder of IMPETUS, master strategist of video as a commercial asset, and the first Cuban woman to win four Emmy Awards in the Advertising Spot category — her story is as compelling as her results.