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Lun 11/08/2025

The Classic of the Sun Went, with a Resounding Win, for Orlando (Where Does Inter Miami Stand Now?)

(By Ortega)A very dark Monday for Miami and its team, Inter Miami. Mascherano took full responsibility after the 4-1 loss to Orlando City without Messi. The post-match quote that summed it all up: Mascherano went to the extreme with his self-criticism: “Today, there was only one team.”

Estimated reading time: 5 minutes

  • (By Ortega)A very dark Monday for Miami and its team, Inter Miami. Mascherano took full responsibility after the 4-1 loss to Orlando City without Messi. The post-match quote that summed it all up: Mascherano went to the extreme with his self-criticism: “Today, there was only one team.”

    Estimated reading time: 5 minutes

Lun 11/08/2025

The Passing of Miguel Uribe Turbay (Colombia): Sorrow and Evidence of the New Crossroads in Security and Governance in LATAM

(Ortega-Molina, with collaboration from Maurizio) The death of Miguel Uribe Turbay, Colombian presidential candidate and recent victim of a shooting in Bogotá, resonates beyond Colombia’s borders. What urgent changes are needed now across the region, and what responsibilities do politicians and policymakers who tacitly support leftist terrorism bear?

High-value reading: 5 minutes

  • (Ortega-Molina, with collaboration from Maurizio) The death of Miguel Uribe Turbay, Colombian presidential candidate and recent victim of a shooting in Bogotá, resonates beyond Colombia’s borders. What urgent changes are needed now across the region, and what responsibilities do politicians and policymakers who tacitly support leftist terrorism bear?

    High-value reading: 5 minutes

Vie 08/08/2025

Jungle Island Partners with Local Brands to Capitalize on Labor Day Weekend (Cross-Marketing and Co-Creation)

(By Vera) The iconic Miami attraction launches "Sprinkles & Chill," a strategic collaboration with the Museum of Ice Cream, Tío Colo, and other local ice cream shops. The goal: boost traffic, create a high-value experience, and close out summer with a ROI as sweet as the ice cream they’ll be offering for free.

Reading time: 3 minutes

  • (By Vera) The iconic Miami attraction launches "Sprinkles & Chill," a strategic collaboration with the Museum of Ice Cream, Tío Colo, and other local ice cream shops. The goal: boost traffic, create a high-value experience, and close out summer with a ROI as sweet as the ice cream they’ll be offering for free.

    Reading time: 3 minutes

Vie 08/08/2025

Miami Is “Very” Happy! The Business Is Winning: Inter Miami, Without Messi but with a De Paul Rating of 8.1, Advances in the Leagues Cup

(By Ortega from Chase Stadium) On a pivotal night at Chase Stadium, Mascherano’s squad proved that their market value goes beyond their No. 10. With goals from “El Motorcito,” a penalty like Suárez’s, and the signature of Allende, the Herons defeated Pumas UNAM 3-1, clinched their spot in the quarterfinals, and made Miami “very” happy!

Reading time: 3 minutes

  • (By Ortega from Chase Stadium) On a pivotal night at Chase Stadium, Mascherano’s squad proved that their market value goes beyond their No. 10. With goals from “El Motorcito,” a penalty like Suárez’s, and the signature of Allende, the Herons defeated Pumas UNAM 3-1, clinched their spot in the quarterfinals, and made Miami “very” happy!

    Reading time: 3 minutes

Jue 07/08/2025

4 Current Cases of Controversial Campaigns: (The Decline of Woke Marketing)

(Collaborative Content: Otero-Maqueda-Maurizio-Taylor) The End of Corporate Innocence in the Cultural War: What Are Controversial Campaigns? Why Did Brands Like Disney, Jaguar, and Bud Light Fail While American Eagle Is Starting to Triumph Resoundingly?

Reading time: 5 minutes

  • (Collaborative Content: Otero-Maqueda-Maurizio-Taylor) The End of Corporate Innocence in the Cultural War: What Are Controversial Campaigns? Why Did Brands Like Disney, Jaguar, and Bud Light Fail While American Eagle Is Starting to Triumph Resoundingly?

    Reading time: 5 minutes

Jue 07/08/2025

American Eagle Surged 24% in the Stock Market and Achieved a Sold-Out Across All Products

(By Maqueda-Otero, Maurizio) How can a controversial campaign turn into a resounding success? The evidence is clear: initially, media outlets, influencers aligned with the 2030 agenda, and woke ideology critics attacked it. But after backing from Trump, thousands of consumers and influencers worldwide made it a triumph.

Valuable read: 5 minutes.

  • (By Maqueda-Otero, Maurizio) How can a controversial campaign turn into a resounding success? The evidence is clear: initially, media outlets, influencers aligned with the 2030 agenda, and woke ideology critics attacked it. But after backing from Trump, thousands of consumers and influencers worldwide made it a triumph.

    Valuable read: 5 minutes.

Mié 06/08/2025

Jaguar: Woke Rebranding — One of the Most Failed Strategies in Recent Memory? CEO Resigns and Has Already Been Replaced

(By Maurizio-Maqueda) The roar that once echoed through the automotive marketing world has fallen silent. Remember that launch event in Miami? Well, with Adrian Mardell stepping down after 35 years with the company—marking both the end of an era and the beginning of an unprecedented branding crisis—things are getting intense.

Reading time: 5 minutes

  • (By Maurizio-Maqueda) The roar that once echoed through the automotive marketing world has fallen silent. Remember that launch event in Miami? Well, with Adrian Mardell stepping down after 35 years with the company—marking both the end of an era and the beginning of an unprecedented branding crisis—things are getting intense.

    Reading time: 5 minutes

Mar 05/08/2025

The Messi Code: The Science Behind His Free Kicks (A Spectacular Investigation by a Renowned U.S. Newspaper That’s Revolutionizing Football Analysis)

(By Ortega) When football and physics combine to create magic (and profits) A recent analysis by The Washington Post on Lionel Messi’s free kick not only dazzled fans—it unveiled the perfect equation of science, discipline, and strategy that makes him a football genius.

Reading time: 5 minutes

  • (By Ortega) When football and physics combine to create magic (and profits) A recent analysis by The Washington Post on Lionel Messi’s free kick not only dazzled fans—it unveiled the perfect equation of science, discipline, and strategy that makes him a football genius.

    Reading time: 5 minutes

Mar 05/08/2025

Introducing Latin America’s First Systemic Leadership Program (BA)

(By Rodriguez Otero-Remistrovsky-Maurizio) The inaugural edition of Systemic Leadership, delivered at the prestigious Torcuato Di Tella University in Buenos Aires, marks a significant milestone in the evolution of management and contemporary society.

Estimated read time: 5 minutes

  • (By Rodriguez Otero-Remistrovsky-Maurizio) The inaugural edition of Systemic Leadership, delivered at the prestigious Torcuato Di Tella University in Buenos Aires, marks a significant milestone in the evolution of management and contemporary society.

    Estimated read time: 5 minutes

Mar 05/08/2025

Latest Updates on Lionel Messi’s Mild Muscle Injury: What It Means for Inter Miami, Argentina, and the Global Football Scene

(By Ortega) Lionel Messi’s recent minor muscle injury not only casts doubt on his participation in upcoming matches but also reshapes the landscape ahead of the next World Cup and strategic planning across the region. The big question on everyone’s mind: When will La Pulga return to light up the pitch?

Estimated reading time: approximately 5 minutes

  • (By Ortega) Lionel Messi’s recent minor muscle injury not only casts doubt on his participation in upcoming matches but also reshapes the landscape ahead of the next World Cup and strategic planning across the region. The big question on everyone’s mind: When will La Pulga return to light up the pitch?

    Estimated reading time: approximately 5 minutes

Mar 05/08/2025

Bortoleto Makes History in F1: The First Brazilian in the Top 6 Since 2017 — The Best Latin American Result in a Year and a Half

(By Maqueda and Taylor) At just 20 years old, Gabriel Bortoleto (Sauber) shook the Formula 1 world by finishing 6th at the 2025 Hungarian Grand Prix — the best performance by a Brazilian driver in eight years. 

Strategic Read: 5 Minutes

  • (By Maqueda and Taylor) At just 20 years old, Gabriel Bortoleto (Sauber) shook the Formula 1 world by finishing 6th at the 2025 Hungarian Grand Prix — the best performance by a Brazilian driver in eight years. 

    Strategic Read: 5 Minutes

Lun 04/08/2025

USD $40M in Sponsorships & Brand Integration in F1: The Movie (Another Success Story in Crossing Branding)

(By Maurizio) Why are brands increasingly valuing and investing in advanced sponsorship and product placement models in high-profile events and premium content? Apple’s F1 experience confirms that the future of advertising in audiovisual media lies in smart, seamless brand integration within relevant, high-quality content.

Strategic Read: 5 Minutes

  • (By Maurizio) Why are brands increasingly valuing and investing in advanced sponsorship and product placement models in high-profile events and premium content? Apple’s F1 experience confirms that the future of advertising in audiovisual media lies in smart, seamless brand integration within relevant, high-quality content.

    Strategic Read: 5 Minutes

Vie 01/08/2025

August 1st — International Beer Day (From the USA): Celebrating the Tradition, Culture, and Economics of the World’s Most Universal Brew

(By Maurizio, with collaboration from Maqueda) Why is it celebrated today? Beer is more than a beverage—it's a global phenomenon. Every August 1st, millions around the world mark International Beer Day—a date that transcends borders and cultures to honor one of humanity’s oldest and most universal drinks.

Strategic Read: 5 Minutes

  • (By Maurizio, with collaboration from Maqueda) Why is it celebrated today? Beer is more than a beverage—it's a global phenomenon. Every August 1st, millions around the world mark International Beer Day—a date that transcends borders and cultures to honor one of humanity’s oldest and most universal drinks.

    Strategic Read: 5 Minutes