Mark Zuckerberg has just accepted that the Metaverse will not work

(By Dino Dal Molin, CEO of Bizit Global for InfoNegocios Miami) The Metaverse is inexorably heading towards the cemetery of failed trends in the technology industry. After years of trying to bring this vision to life, Mark Zuckerberg has been overshadowed by artificial intelligence and is now heading towards oblivion within the pantheon of technological ideas.

The fact that Zuckerberg himself has clearly distanced himself from the Metaverse raises doubts about all those who followed him, which should invite deep reflection on the part of venture capital investors who backed this idea.

The Metaverse, that elusive technology promising to immerse users in an uncomfortable and bewildering world akin to a video game, is dying after being abandoned by the business sphere. Its lifespan barely reached three years.

This Metaverse, with a capital "M," born from the 1982 film "Tron" and the 2003 video game "Second Life," came to light in 2021 when Facebook's founder, Mark Zuckerberg, renamed his trillion-dollar company as Meta.

Following its launch, the Metaverse became the obsession of the technology sector and the new tool to attract Wall Street investors. However, the lack of a coherent product vision led to its decline, an aspect that even an intense advertising campaign could not salvage. Now, the technology industry has shifted its focus to a new and exciting idea: generative AI, leaving the Metaverse in the past.

The destiny of the Metaverse is now the graveyard of failed ideas in the technology industry. Nevertheless, its short lifespan and ignominious death accurately portray the technology industry that witnessed its birth.

A Grand Promise That Isn't "Reality"

Since its launch, Zuckerberg claimed that the Metaverse would be the future of the Internet. An impressive and captivating promotional video accompanied Zuckerberg's announcement of the name change, depicting a future in which we could seamlessly interact in virtual worlds, establishing eye contact and feeling as if we were in the same room together.

The worst thing is not when highly digital developments fail; much worse is when they become hugely successful. No one denies that it would be good if Meta were a success, although the reality is that such a digital entity, lacking physical coherence, is generating an enormous exaggeration of dependency on the digital realm. AI is already a tremendous success, and perhaps that is even worse because it very likely should not be as successful, and the risks are becoming increasingly high. Perhaps everyone online needs to reconsider the purpose of digital evolution. As evidence, the Godfather of AI admits regrets and highlights the great risks caused by its misuse today. 

El “padrino del AI” revela los peligros que su mal uso hoy están provocando

Chronicle of a Foretold Death

The Metaverse offered people the opportunity to participate in an "immersive" experience. These dazzling promises generated high expectations around the Metaverse. The media couldn't stop talking about it. Immediately after the announcement, The Verge published a nearly 5,000-word interview with Zuckerberg, in which the author described it as "an expansive and immersive vision of the internet." The glowing profiles of the Metaverse seemed to indicate a promising future, but the actual technology did not live up to that promise. In a strange virtual reality interview with CBS host Gayle King, low-quality avatars of King and Zuckerberg clumsily interacted, straying from the futuristic vision painted in that video. There was never a real evolution, neither in terms of consumption nor experience.

Make no mistake, Mark is extraordinary.

 Those who achieve greatness also make big mistakes. That's why Zuckerberg, Musk, Jobs, Branson will always be special. They never gave up before trying everything and they are great transformers. It's natural that if you make significant innovations in the world. 

Among your attempts, there will be failures that this type of person uses to learn and achieve future great successes.

In fact, the big problem is that most people and companies don't do anything new out of fear of making mistakes.

Mark is great, and that's why his mistakes are proportional to his magnitude.

Super Bowl 2026: el gran espectáculo publicitario donde US$ 8 M son solo la entrada (y lo valen)

(Por Maqueda con Maurizio) El Super Bowl LX no solo definirá al campeón de la NFL, sino que marcará la batalla publicitaria más cara y vista del planeta. Con 28 marcas invirtiendo hasta USD $8 millones por 30 segundos, analizamos la estrategia, las tendencias y lo que define a una campaña ganadora en el evento publicitario más exclusivo del mundo.

(Tipo de nota, informe 4 minutos de lectura)

El fenómeno del "Regreso de los Titanes +50 con multicompetencias" y su conexión con la sucesión Disney (Josh D'Amaro)

(Por Maqueda - Maurizio) La designación de Josh D'Amaro como nuevo CEO (y casi un Head of culture simultáneo) de Disney no es un hecho aislado. Se inscribe dentro de un movimiento global documentado por Infonegocios Miami en una serie de artículos que analizan el regreso de ejecutivos experimentados al liderazgo corporativo, con competencias de amplio espectro y enorme experiencia en lo “real”.

(Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Super Bowl 2026: la apuesta de US$ 1.760 M que redefinió el juego legal en EE.UU (y la economía del deporte)

(Por Taylor, colaboración Maurizio) La American Gaming Association (AGA) acaba de revelar una cifra que suena casi irreal: $1.760 millones en apuestas legales para el Super Bowl LX. No es solo un número; es el reflejo de una transformación radical en cómo América consume deporte, entretenimiento y riesgo calculado.

(Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Josh D'Amaro y el nuevo paradigma de liderazgo corporativo en Disney (y en el mundo)

(Por Maurizio y Maqueda) D'Amaro es la reinvención de 100 años de narrativa corporativa (Casi un Head of culture - Ceo), donde el nuevo "Rey León" debe revivir la magia sin magia: con datos, diversidad, disrupción digital, un sistema de experiencias, cultura y creación de mundos que incluso es un desafío para Disney.

 (Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Jurassic Park y el WiFi (Xfinity) "funciona" en el Super Bowl LIX: la nostalgia se convierte en el ecosistema phydigital más ambicioso de 2026

(Por Maqueda-Taylor-Maurizio) Hay un momento en la historia de la publicidad donde un spot deja de ser un spot. Donde un anuncio de 60 segundos se transforma en un organismo vivo que respira en calles, pantallas, algoritmos, conversaciones y emociones colectivas. 

 (Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

NFL 2026: por qué el fútbol americano (el deporte y sus valores) importa más que nunca (y por qué el show de medio tiempo es lo de menos)

(Por Maqueda, Taylor, Ortega y Maurizio) En 2026, cuando el Super Bowl es también un fenómeno de entretenimiento global, conviene defender una idea simple y casi contracultural: lo más relevante del fútbol americano no es lo que pasa en el escenario del entretiempo, sino lo que pasa en el campo… y lo que ese campo ha enseñado durante más de un siglo sobre la cultura competitiva de Estados Unidos. 

Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Adrenalina y estrés: un cóctel peligroso (¿qué tipo de personalidad y qué tipo de organización fomentan este común flagelo?)

(Por la Dra. Sonia Abadi, una cocreación para la prestigiosa comunidad Beyond en colaboración con Infonegocios Miami) Creemos que la adrenalina es energía, excitación, motivación. En realidad, la adrenalina es la hormona de la lucha y, por lo tanto, una respuesta física ante situaciones que producen miedo. 

(Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)