Paraiso Miami Swim Week 2025: Latinas Ruling the Runway, the Beaches, Social Feeds, and Every Swimming Pool in Miami

(By Vera, Maurizio & Rotmistrovsky) Latinas have always been a powerhouse in fashion and beauty, and in Miami, that's no exception. At the PARAISO Miami Swim Week runway, they've reigned supreme for years, but this year's dominance was nothing short of overwhelming—and it's no surprise. Their beauty, energy, and vibe are irresistible. This event draws brands, designers, and global visionaries, offering a platform for innovation, creativity, and purpose-driven luxury. 

(Agile Read, High-Value Content: 3-Minute Deep Dive) 

Among the Latinas dominating the runways and social spheres are: 

 

  • Antonella Roccuzzo: The Argentine model and entrepreneur, celebrated for her sophisticated beauty and style that turns heads worldwide. 

 

  • Gaby Spino: The Venezuelan model and actress, famed for her curves and electrifying energy on the catwalk. 

 

  • Claudia Albertario: The Argentine model and businesswoman, recognized for her elegant, high-end aesthetic that embodies Miami's refined glamour. 

 

 

  • Virginia San House: The Venezuelan model and actress, known for her stunning looks and charismatic presence that captivates audiences. 

 

  • Michelle Rodriguez: Puerto Rican-American actress, iconic for her roles in the "Fast & Furious" franchise. She's a trailblazer in entertainment, leveraging her beauty and style to dominate red carpets and runways. 

 

  • Rosie Perez: Puerto Rican-American actress, influential from hits like "White Men Can't Jump" and "Fearless." Her beauty and flair make her a force in redefining Latin influence. 

 

  • Natalie Martinez: Cuban-American actress, standout in series like "CSI: NY," blending talent and allure to conquer the industry. 

 

  • Johanna Fadul: Colombian-American model and actress, a favorite in fashion and beauty circles for her runway prowess. 

 

  • Viviana Volpicelli: Argentine-American model and actress, celebrated for her beauty and talent that resonate in entertainment. 

 

 

  • Daniela Botero: Colombian-American model and actress, a go-to name in fashion for her popularity on Miami's stages. 

 

  • Lais Ribeiro: Brazilian model, a global talent in fashion and beauty, bringing that unbeatable Latin fire. 

 

 

  • Vale Genta: Argentine-American model and actress, a rising star in fashion who's making waves on the scene.




Today, brands, businesses, and fashion collections are tapping into Latin celebrities as the ultimate summer icons—representing physical beauty, Latin energy, vibe, curves, and imprint. Why? Because Latinas have proven themselves as a dominant force in fashion and beauty, winning over consumers and media alike. Their unique beauty and energy are hard to match; their passion, fire, and vibe are irresistible, and they've made major strides in the economy and culture, driving diversity and inclusion in the industry. 

(On Antonella Roccuzzo)


Latinas rule the PARAISO Miami Swim Week runway because they've established themselves as a powerhouse in fashion and beauty. Their beauty, energy, and vibe captivate consumers and media, making them prime choices for brands seeking to embody summer essence, physical allure, Latin spirit, curves, and lasting impact. 

The swim and resort wear scene is set to take center stage in Miami with the 21st edition of PARAISO Miami Swim Week. From May 28 to June 1, the beachwear capital will become the epicenter of innovation and conscious style. What's behind this event that attracts brands, designers, and visionaries globally? And what's the surprise twist this year? Dive in and discover! 

PARAISO Miami Swim Week is the go-to destination for brands, designers, and visionaries who've transformed swimwear into a statement of conscious style. This 21st edition returns with a flawless lineup of runways, multisensory activations, and exclusive presentations from brands like Agua Bendita, Monday Swimwear, Oséree, Luli Fama, Oceanus, Peixoto, and more. 

The platform is debuting a space honoring the trailblazers who've shaped the industry: the Swimwear Icons Hall of Fame (SIHOF). 

PARAISO Miami Swim Week is more than a fashion event—it's a platform that drives innovation in swim and resort wear, connects creative communities, empowers emerging talents, and celebrates luxury with purpose. In this edition, the strategic alliance with The Ritz-Carlton South Beach and the José Andrés Group elevates the experience, fusing fashion, five-star hospitality, and gourmet dining into a seamless masterpiece. 

(On Claudia Albertario)
Don't miss your chance to attend this event and uncover the latest in swim and resort wear. 

Key Data and Figures: 

 

  • Over 60 runway shows are anticipated in South Beach this week. 

 

  • The event draws more than 10,000 attendees from around the globe. 

 

  • The swim and resort wear market is booming, valued at over $20 billion in 2025. 

 

  • Visit the official PARAISO Miami Swim Week website for more details on the event and related activities. 

 

  • Follow PARAISO Miami Swim Week on social media for the latest news and updates. 

 

  • Join the exclusive events and activities to network with the industry's most innovative brands and designers, and level up your business game.



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 juan.maqueda@onefullagency.com

  marcelo.maurizio@onefullagency.com



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