AI war: Google, a month after speeding up with BARD, is it going for more in the world of chatbots?

(By Dino Dal Molin, in co-creation with Infonegocios Miami) Google was afraid to launch its own ChatGPT years ago, and more than afraid, we could say it was prudent: now it seeks revenge, but the market says it starts at a disadvantage. Shouldn't everyone wait a little longer?

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In an increasingly competitive market of artificial intelligence (AI) and conversational chatbots, Google has finally decided to enter with its own proposal called "Bard" and super launched it in May. However, what many don't know is that two years ago, the company had the opportunity to lead this business, but the project was canceled due to concerns about its "dangerousness". Once again, the big question is, the problem is not AI, the problem is the lack of good use of AI and the potential danger of its misuse or lack of control. Shouldn't we revisit it?

Now, Google seeks to regain ground and compete with the successful ChatGPT developed by OpenAI, and it will accelerate, which will make everyone accelerate even more... IS THAT GOOD for humanity?

The History of AI at Google:

In 2018, two former Google engineers, Daniel De Freitas and Noam Shazeer, started working on the development of a chatbot called "Meena," with similar abilities to ChatGPT. They believed that this chatbot could revolutionize the way people search the web. However, the company's senior management decided not to launch the project, citing security concerns.

Frustrated by the lack of support, De Freitas and Shazeer left Google at the end of 2021 and founded their own company,, which offers a chatbot capable of conversing with famous celebrities. This situation left Google at a disadvantage against OpenAI and its successful ChatGPT.