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Bud's recently launched campaign is not credible now

(By Juan Maqueda and Marcelo Maurizio) Budweiser has launched a new advertising campaign promoting America, as its parent company Anheuser-Busch continues to face criticism for its endorsement of transgender influencer Dylan Mulvaney. In response to the recent partnership between Mulvaney and Bud Light, the troubled brewing company released the campaign on Friday. One of the ads features one of Budweiser's iconic Clydesdale horses galloping across the country, from New York City to the Grand Canyon. "This is a story bigger than beer," says the narrator in the background of the ad. "This is the story of the American spirit." The ad continues as the Clydesdale horse passes by a couple raising an American flag and the Lincoln Memorial in Washington, D.C.

Here we quickly tell you everything that happened in recent days, in this video summary:

The new campaign follows the recent call for a boycott of the brewing company by former Bud Light drinkers in protest of its partnership with Mulvaney. Anheuser-Busch has reportedly lost nearly $5 billion in market capitalization as a result of the boycotts. The campaign was launched on the same day that Anheuser-Busch CEO Brendan Whitworth broke his silence on the controversy, stating: "We have thousands of partners, millions of fans, and a proud history supporting our communities, military, first responders, sports fans, and hard-working Americans everywhere".

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