The First Ferrari Purosangue Sold and Registered in South America: Not São Paulo, Bogotá, or Buenos Aires, but Córdoba, Argentina

(A co-creation between Infonegocios Argentina and Miami) The passion for luxury cars knows no bounds, and Córdoba is becoming the epicenter of this fervor with the arrival of the first Ferrari Purosangue in South America. This rare beast, blending the power of a sports car with the versatility of a four-seater, is already turning heads on the streets of Laguna Larga, piloted by an entrepreneur who's made perseverance and passion the driving forces of his life.

 

Key Takeaways and Pro Tips:

 

  • Four-Wheeled Exclusivity: The Ferrari Purosangue, the Italian marque's first four-door model, touches down in South America and chooses Córdoba as its home base.

  • Million-Dollar Passion: This ride, sourced by specialist Málek Fara, carries a price tag north of a cool million dollars.

  • Héctor Laca, The Lucky Owner: This Córdoba-based entrepreneur and singer, founder of Facyt, is the fortunate custodian of this automotive gem.

  • Dreams Do Come True: Laca, a lifelong car enthusiast, fulfills his Ferrari fantasy with a ride that fits his current lifestyle to a T.

  • Rosso Passion: The businessman opted for the Rosso Portofino hue for his Purosangue, an extra touch that adds exclusivity to this one-of-a-kind vehicle.



 

Snapshot: Ferrari Purosangue in Córdoba



Aspect

Details

Model

Ferrari Purosangue

Location

Laguna Larga, Córdoba, Argentina

Owner

Héctor Laca, entrepreneur and Facyt founder

Source

Imported by Málek Fara

Features

First 4-door, 4-seat Ferrari in South America

Color

Rosso Portofino (additional to base price)

Estimated Value

Over USD 1 million



Héctor Laca, a man who landed in Córdoba nearly three decades ago with a dream and just $2,500 MM ARG. (a mere pittance of just under $2,200 USD) in his pocket, is now the proud owner of a leading agricultural supply company and the hot-off-the-press proprietor of South America's first Ferrari Purosangue.

 

 

"I Always Wanted a Ferrari": Passion Realized

 

"I've always been into cars and dreamed of owning a Ferrari," Laca confesses. The Purosangue, with its four seats, aligns perfectly with his current lifestyle, allowing him to enjoy Italian power and design alongside family and friends.

 

Málek Fara: Argentina's Ferrari Whisperer

 

Behind this exceptional acquisition stands Málek Fara, a name that's become synonymous with Ferrari in Argentina. His expertise and connections scored a rare allocation for this vehicle, making Laguna Larga home to one of only 2,000 Purosangue units worldwide.

 

 

  • The Architect of the Motorized Dream:

Securing a Purosangue is no easy feat, especially in South America. But for Málek Fara, a specialist in Ferrari dealings, challenges are opportunities. Fara managed to obtain an exceptional allocation, making Laguna Larga the envy of luxury car enthusiasts.

 

More Than an Importer, a Dream Facilitator

 

Fara doesn't just import luxury vehicles; his mission goes beyond, connecting car enthusiasts with their four-wheeled dreams.

The Ferrari Purosangue's arrival in Córdoba isn't just news for gearheads; it's a symbol of the passion, perseverance, and success achievable through hard work and dedication. Héctor Laca, with his inspiring life story, proves that dreams, even those seemingly out of reach, can indeed become reality.

 

Unique Ferrari Roars in Córdoba, South America's First

Can you imagine the life of an entrepreneur who arrived in Córdoba with just $ 2,500 Argentina ( Argentine pesos, a mere pittance of just under $2,200 USD in today's market), and now cruises in South America's first Ferrari Purosangue? This story, worthy of a Hollywood blockbuster, unfolds in Laguna Larga, where the roar of Italian engineering blends with Argentine entrepreneurial spirit.

Héctor Laca, founder of Facyt, a leading agricultural supply company, is the protagonist of this success story. But his passion isn't limited to the business world: music and sports cars also hold a special place in his heart.

 

 

A Ferrari Red Dream

"I always wanted a Ferrari," confesses Laca, who at 74 decided to make his childhood dream a reality. However, he wasn't after the adrenaline rush of a two-seater sports car anymore. He needed a vehicle that combined power with space to share his passion with family.

 

Enter the Ferrari Purosangue, the Italian brand's first four-door model, an engineering beast with a price tag north of a million dollars. And not just any Purosangue: Laca wanted it in Rosso Portofino, a color not offered from the factory, requiring an "extra" touch of exclusivity.

Follow Us for More Foodie Fun: IG: @infonegociosmiami

 

More Than a Car, a Symbol

This Ferrari Purosangue isn't just a car; it's the reflection of a life of hard work, passion, and the certainty that dreams, even those that seem impossible, can come true. It's the story of an entrepreneur who arrived from Argentina's Mesopotamia region with nothing but determination, and who today enjoys the fruits of his labor behind the wheel of an automotive legend.

 



 

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