TikTok, listen to the ticks of the clock: Biden signs law for its U.S. Ban (Its banishment is underway like in other countries due to its murky algorithm)

(By Maqueda and Taylor) The controversy is served with the recent signing of the U.S. President Joe Biden, who has given the green light to a law that points directly at the heart of the popular social network TikTok, owned by the Chinese company ByteDance. The clock is ticking with a deadline of 165 days for its forced farewell from U.S. soil! But why this dramatic ultimatum? We tell you everything!

The Exile Dance: TikTok in Washington's Crosshairs

The stage is set for an epic battle between two giants: the U.S. and China. The new legislation approved by the U.S. Congress establishes a deadline of six and a half months for ByteDance to part ways with its crown jewel, TikTok. The main argument? The unsettling shadow of national security, which according to Washington, TikTok represents.

Why did Biden take action?

The key lies in the concern that the short video application becomes a Trojan horse for Beijing to access the personal data of more than 116.5 million American users. The fear of foreign interference has set off alarms in the White House! And most consultants and researchers agree with this, because China always hides everything.

The Bipartisan Roar: All Against TikTok

Democrats and Republicans come together in a symphony of fear and caution, passing the law with overwhelming support. The message? The U.S. is determined to defend its democracy and freedom against any external threat!

TikTok's Resistance: Can it be Saved?

TikTok's legal team springs into action! Voices of defiance rise from the company, proclaiming their intention to fight in the courts against what they see as an unjust ban. The First Amendment protects their right to free expression and they are ready to defend it tooth and nail!

The Algorithm: TikTok's Heart in the Dock

TikTok's best-kept secret, its algorithm, is now in the eye of the storm. How does it really work? Is it a manipulation tool or simply a recommendation engine? Questions abound and answers are awaited!

The Uncertain Future: What Will Happen to TikTok?

Uncertainty reigns as TikTok and ByteDance prepare for a legal battle that could drag on for years. Will TikTok be sold to an American company? Or will it stand firm in its global position, defying accusations of foreign influence?

The battle for the fate of TikTok is in full swing, with Washington and Beijing locked in a struggle for control of the digital sphere. Who will emerge victorious in this epic contest? The answer is yet to come as the clock continues its relentless countdown to TikTok's fate in the U.S.!

The aspects considered negative regarding TikTok in the United States, as well as the associated security and cultural misrepresentation risks, are outlined as follows

  1. Data Privacy: One of the main concerns revolves around the massive collection of user data by TikTok, with fears that this information may be within reach of the Chinese government, raising serious doubts about privacy and personal information security.

  2. Foreign Influence: It is argued that TikTok could be used as a tool for influence by the Chinese government, potentially jeopardizing U.S. digital sovereignty and distorting information and culture within the country.

  3. National Security: U.S. authorities fear that TikTok could serve as a backdoor for access to sensitive data and as a means for manipulation and espionage by China, posing a direct threat to national security.

  4. Opaque Algorithm: Although TikTok's algorithm is one of its greatest assets, its opacity raises concerns about how content is selected and presented to users, which could lead to information manipulation and the spread of harmful or biased content.

  5. Disinformation and Manipulation: There is a risk that TikTok could be used as a platform for the dissemination of disinformation, propaganda, and manipulated narratives, undermining trust in institutions and distorting the public perception of reality.

  6. Censorship and Control: There is concern that TikTok could be subject to censorship and control by the Chinese government, potentially limiting freedom of expression and diversity of opinions on the platform, especially on sensitive or critical topics for the regime.

These are some of the main points of concern in the United States regarding TikTok, highlighting the potential risks to security, privacy, and cultural integrity within the country.

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Super Bowl 2026: el gran espectáculo publicitario donde US$ 8 M son solo la entrada (y lo valen)

(Por Maqueda con Maurizio) El Super Bowl LX no solo definirá al campeón de la NFL, sino que marcará la batalla publicitaria más cara y vista del planeta. Con 28 marcas invirtiendo hasta USD $8 millones por 30 segundos, analizamos la estrategia, las tendencias y lo que define a una campaña ganadora en el evento publicitario más exclusivo del mundo.

(Tipo de nota, informe 4 minutos de lectura)

El fenómeno del "Regreso de los Titanes +50 con multicompetencias" y su conexión con la sucesión Disney (Josh D'Amaro)

(Por Maqueda - Maurizio) La designación de Josh D'Amaro como nuevo CEO (y casi un Head of culture simultáneo) de Disney no es un hecho aislado. Se inscribe dentro de un movimiento global documentado por Infonegocios Miami en una serie de artículos que analizan el regreso de ejecutivos experimentados al liderazgo corporativo, con competencias de amplio espectro y enorme experiencia en lo “real”.

(Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Super Bowl 2026: la apuesta de US$ 1.760 M que redefinió el juego legal en EE.UU (y la economía del deporte)

(Por Taylor, colaboración Maurizio) La American Gaming Association (AGA) acaba de revelar una cifra que suena casi irreal: $1.760 millones en apuestas legales para el Super Bowl LX. No es solo un número; es el reflejo de una transformación radical en cómo América consume deporte, entretenimiento y riesgo calculado.

(Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Josh D'Amaro y el nuevo paradigma de liderazgo corporativo en Disney (y en el mundo)

(Por Maurizio y Maqueda) D'Amaro es la reinvención de 100 años de narrativa corporativa (Casi un Head of culture - Ceo), donde el nuevo "Rey León" debe revivir la magia sin magia: con datos, diversidad, disrupción digital, un sistema de experiencias, cultura y creación de mundos que incluso es un desafío para Disney.

 (Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Jurassic Park y el WiFi (Xfinity) "funciona" en el Super Bowl LIX: la nostalgia se convierte en el ecosistema phydigital más ambicioso de 2026

(Por Maqueda-Taylor-Maurizio) Hay un momento en la historia de la publicidad donde un spot deja de ser un spot. Donde un anuncio de 60 segundos se transforma en un organismo vivo que respira en calles, pantallas, algoritmos, conversaciones y emociones colectivas. 

 (Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

NFL 2026: por qué el fútbol americano (el deporte y sus valores) importa más que nunca (y por qué el show de medio tiempo es lo de menos)

(Por Maqueda, Taylor, Ortega y Maurizio) En 2026, cuando el Super Bowl es también un fenómeno de entretenimiento global, conviene defender una idea simple y casi contracultural: lo más relevante del fútbol americano no es lo que pasa en el escenario del entretiempo, sino lo que pasa en el campo… y lo que ese campo ha enseñado durante más de un siglo sobre la cultura competitiva de Estados Unidos. 

Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)

Adrenalina y estrés: un cóctel peligroso (¿qué tipo de personalidad y qué tipo de organización fomentan este común flagelo?)

(Por la Dra. Sonia Abadi, una cocreación para la prestigiosa comunidad Beyond en colaboración con Infonegocios Miami) Creemos que la adrenalina es energía, excitación, motivación. En realidad, la adrenalina es la hormona de la lucha y, por lo tanto, una respuesta física ante situaciones que producen miedo. 

(Lectura de alto valor estratégico, 4 minutos de lectura, material idea para compartir)