Miami roars with F1 and the power of brands too

(By Juan Maqueda and Marcelo Maurizio from Miami) On the streets, OOH (billboards and large signs), in shopping centers, in eyewear stores, clothing stores, supermarkets, the F1 in Miami is omnipresent. A hundred brands that are direct sponsors of F1 or the teams that compete in it chose Miami as the ideal place to activate experiences and boost sales. The backdrop of Miami is unbeatable, as the world of shopping in the city of sun and F1 are a perfect combination.

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Whether you're in Brickell, Sunny Island or Lincoln Road, the F1 and the brands that activate this spectacular event will also accompany you. Additionally, it is impressive to see the display this year of OOH campaigns and brand installations in retail, shopping centers, bars, hotels, and markets.

Miami roars with F1 and brands too.

How much does it cost to attend the 2023 Miami Grand Prix? What diversity of packages are available, and where can you buy them?

The Miami Grand Prix, which debuted in 2022, sells tickets with the second-highest price on the F1 calendar, according to the recent F1 ticket price rankings for 2023. The cheapest three-day General Admission tickets have a price of USD $590, plus sales commissions, while tickets for grandstands can be purchased for around USD $750, although most seats have a price between USD $1000-2000. Access to hospitality (VIPs) is not cheap, but the differential experience in Miami is worth it, with price options starting at USD $5,000 for the weekend and access to the exclusive Paddock Club with luxury options priced above USD $10,000.

The 2023 Miami Grand Prix will take place from May 5th to 7th at the Hard Rock Stadium.

F1 in Miami: the race that came to put glamour in America (and compete against Monaco)

We suggest checking availability and prices here.

 

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