Impact of Argentina's PASO results across the Americas

(By Juan Maqueda and Marcelo Maurizio) While Colombia grapples with profound electoral dissatisfaction and contends with pressing issues of terrorism, insecurity, economic challenges, drug trafficking surge, legal uncertainties, and substantial migration of people, businesses, and capital, Argentina seems to be endeavoring to break free from the grip of statism-induced psychosis and pivot towards a harmonious and coherent state. The recent Primary Elections (PASO) have reshaped Argentina's political landscape, yielding remarkable outcomes. Javier Milei, the frontrunner of La Libertad Avanza, has sprung a political surprise by securing a commanding 30.04% of the votes, making him the most favored candidate in these preliminary elections. “Juntos por el Cambio”, the coalition party, secured the second position with 28.27% of the votes, while the incumbent party placed third with 27.27%.

Strategic Insights into Argentina's Political Transformation:

The outcome of Argentina's elections reflects the continuous ebb and flow that Latin America experiences in its quest to strike a balance between right and left ideologies.

Argentina's bold step represents a milestone in self-awareness, ending over a century of self-deception through misguided policies. Previously concealed beneath a veneer of comfort, the country regressed across economic and social indicators. Gone are the days when Argentina ranked among the world's top three economies in the early 20th century. Today, it faces challenges like high inflation, 50% poverty rates, and an imposing tax burden, placing it among the countries with the highest public expenditure.

Despite La Libertad Avanza's candidate securing around 31% of the votes, society remains cautious about embracing the natural and coherent changes that Argentina must collectively embrace. While glimmers of agreement emerge from parties like “Juntos por el Cambio”, deep-seated fears persist, stemming from cognitive, social, and ideological biases cultivated by a century of statist and populist ideologies. This resistance poses the primary challenge in Argentina: acknowledging that the apparent comforts of past populism have profoundly debilitated the nation, its culture, economy, and security, and that shared decisions transcend partisan ideologies.

Nevertheless, Milei's victory signifies a historical transformation in Argentina. This democratic verdict shatters the century-long grip of populism in the country.

This political shift occurs amid potential transformations in Venezuela, even more pronounced due to the intensified crisis, led by Corina Machado.

The impact is also evident in Bukele's comprehensive leadership in El Salvador, yielding remarkable economic and social indicators, solidifying an impressive 92% positive approval rating. This sets a model for Latin America focused on tangible results for improved state administration.

This scenario intertwines with Donald Trump's resurging positive global perception, marking a new wave of change in the United States.





Final Results of Argentina's PASO Elections:

Final Analysis of the Outcome:

These results strongly signal the electorate 's preference and can significantly influence the forthcoming presidential elections on October 22nd. If these results hold for the general elections, a competition between La Libertad Avanza and Juntos por el Cambio for the presidency is foreseen.

In his declaration, Javier Milei presents himself as the true opposition, emphasizing his party's quest for real change in the country. Furthermore, he underlines the potential of a first-round victory and a challenge to what he labels "the establishment." His success in the PASO highlights significant support for his proposed policies and political approaches.

Evidently, Argentina's political landscape is undergoing remarkable transformation, as evidenced by the PASO results. Javier Milei, as a libertarian figurehead, has made a prominent mark, emerging victorious in the majority of provinces, indicating rising support for this ideological movement across the nation.

The transformation in provincial power dynamics since the last primaries in 2019 is intriguing. Milei's victory in 16 out of 24 provinces illustrates the growth of his movement and the resonance of his message across diverse geographical spectrums. Furthermore, his triumph in historically less supportive provinces underscores a shift in voter preferences.

 

Politics is a dynamic field, demanding close observation of events and reactions in the upcoming months, as the presidential elections will shape the nation 's trajectory for the next four years. Milei, a libertarian figure, emerged as the winner in 16 out of 24 provinces, with the exception of Catamarca, Santiago del Estero, Chaco, Formosa, and Buenos Aires, where Sergio Massa of Unión por la Patria prevailed. The remaining provinces—Entre Ríos and Corrientes—and Buenos Aires city were secured by Patricia Bullrich of Juntos por el Cambio. It's fascinating to witness the shifting power dynamics across provinces since the last primary elections in 2019. These results also underscore how traditional parties, like Unión por la Patria and Juntos por el Cambio, have retained their influence in specific regions, such as Catamarca, Santiago del Estero, and Buenos Aires. However, Patricia Bullrich of Juntos por el Cambio has also managed to gain prominence in Entre Ríos, Corrientes, and Buenos Aires city, reflecting diversity in outcomes and the presence of multiple political forces.

This alteration in power dynamics and the emergence of new figures and political movements could exert a significant impact on the presidential elections and the country's political configuration in the years ahead. This shift is meaningful not only for Argentina but also across Latin America and serves as an indicator for the U.S.

Close monitoring of evolving political trends and the unfolding electoral competition in the lead-up to the general elections is of paramount importance.

Tu opinión enriquece este artículo:

McDonald 's lanza edición ‘Stranger Things’ en España y Argentina: ¿llegará a EEUU y al resto de anglolatam?

(Por Maqueda y Maurizio) McDonald 's España acaba de lanzar una colaboración estratégica con Netflix y la serie Stranger Things), en el marco del estreno de su quinta y última temporada. La edición especial incluye un menú temático y una caja coleccionable que evoca la estética ochentera de Hawkins, combinando productos clásicos de la marca con guiños a la serie.

(Tiempo de lectura de valor: 4 minutos)

BOSS y Bombay Sapphire lideran la apuesta por el glamour y la sostenibilidad en el E1 Series Miami (la nueva cita del deporte eléctrico global)

(Por Maurizio y Ortega desde Miami) Miami ha sido el epicentro del lujo, la innovación y la conciencia ambiental con la llegada del UIM E1 World Championship los días 7 y 8 de noviembre en Virginia Key. Marcas premium como BOSS y Bombay Sapphire se posicionan como patrocinadores oficiales de un evento que combina élite deportiva, sostenibilidad y estrellas de talla mundial como Marc Anthony, Rafa Nadal y Will Smith.

(Tiempo de lectura de valor: 4 minutos)

Vintage Millennials: inquietos, curiosos e innovadores (la revolución de la sabiduría en acción disruptiva)

(Por Sonia Abadi) "Ahora me toca a mí, ya aprobé todos los exámenes, no tengo más nada que demostrar", dicen algunos en la madurez, cuando sienten que su carrera profesional ha llegado a la cima e intuyen que es el momento de enfocarse en otras pasiones. El retorno de los +50 a liderar proyectos de amplio alcance, cocreativos y de innovación.

(Tiempo de lectura de valor: 4 minutos)

Mirá la victoria del Inter Miami (ya en semifinales) y los golazos de Leo que todo Miami y anglolatam festeja

(Por Ortega desde la tierra de las garzas, con la colaboración de Maurizio) Inter Miami rompe la serie y avanza a las semifinales de la Conferencia Este tras golear 4-0 a Nashville SC en el tercer encuentro de la serie. Messi firma un doblete y Allende completa otro; Alba se anota un hito histórico y el club logra su primer pase a semis en la historia.

(Tiempo de lectura: 4 minutos)

Starbucks redefine el café: cuando la proteína se convierte en el nuevo Pumpkin Spice (y un CEO 50+ lidera la revolución phygital)

(Por Otero-Maurizio-Maqueda) Análisis integral: El regreso a los 90 + el On line y el AI, la obsesión fitness de la Gen Z y la maestría en personalización convergen en la apuesta más audaz de la cadena: transformar el ritual matutino en combustible funcional, la era de la amplificación, de categorías, modelos de negocios y expansión de cultura. 

(Tiempo de lectura de valor: 4 minutos)

WatchParty en la WC2026, el boom del universo de la experiencia phygital en Miami y Florida

(Juan Maqueda, desde Miami con la colaboración de Marcelo Maurizio). En su múltiple rol, Juan Maqueda nos introduce al exitoso mundo de las WatchParty. Desde nuestra agencia en Miami, LatamOne - Full Agency (https://www.latamone.com), en coordinación con Infonegocios.Miami, nos estamos preparando para WatchParty WC2026 — una experiencia irrepetible para vivir la Copa del Mundo como nunca antes. 

(Tiempo de lectura de valor: 4 minutos)

McDonald’s Launches ‘Stranger Things’ Edition in Spain and Argentina: Will It Come to Miami and the U.S.? And the rest of AnglolatAm? (Spot here)

(By Maqueda and Maurizio) McDonald’s Spain has just rolled out a strategic collaboration with Netflix and Stranger Things to coincide with the premiere of the show’s fifth and final season. The special edition features a themed menu and a collectible box evoking Hawkins’ 80s aesthetic, blending the brand’s classics with nods to the series.

(Value reading time: 4 minutes)