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(By Marcelo Maurizio, from Argentina) In a constantly evolving world where options and diversity are increasingly valued, Pepsi has launched its groundbreaking campaign "Pepsi Sí" in collaboration with Selva by Aleph, aimed at Argentina, Uruguay, Paraguay, and Bolivia. This campaign challenges stereotypes and invites us to embrace all possibilities, even saying "Sí" to the competition. In this analysis, we'll explore the brilliance behind this branding strategy and how Pepsi is leading the way towards an open-minded and prejudice-free mindset.

(By Marcelo Maurizio and Juan Maqueda from Miami) Advertising, marketing, branding agencies, cross-media or cross-marketing agencies, and tech companies have a tremendous opportunity to come together, as they have not yet done so. Integrated marketing or multimedia agencies, not specifically focused on digital marketing, struggle to be valued and considered by tech companies, especially B2B ones. Why?

(By Juan Maqueda) Who consumes and produces the most beef in the world? Argentina, Brazil, the United States, Australia? And an even more important question: Did you know that global meat consumption will increase by 14% by the year 2030? According to the report by the United Nations Environment Programme (UNEP), this growth will be driven by rising incomes and a growing population.

(By Marcelo Maurizio and Juan Maqueda) Cooperative actions between startups are commonly known as "strategic alliances" or "business collaborations." But to be brutally honest, the major challenge in implementing these lies in internal organization, agenda management, handling egos, and truly having an open mindset for dialogue and vision. Let us tell you about unamiit and how it is excelling and differentiating itself to achieve great results.

(By Belen Gandolfo Screpante) The government has just granted international status to the Buenos Aires terminal, allowing other airlines to fly to the northern country, with Miami being one of the main direct flight destinations. Previously, flights only departed from Buenos Aires' Ezeiza International Airport, but now there will also be flights from Aeroparque, located in the same capital city, known as CABA (Autonomous City of Buenos Aires). This news has been widely spread across all media outlets in Argentina.

(By Juan Maqueda) The US Congress has taken a crucial step to prevent a global financial crisis by approving a law that suspends the US debt ceiling and establishes restrictions on public spending until the 2024 elections. This move, which now goes to President Joe Biden for his signature, comes just a few days before an imminent debt default. In a polarized Washington, this legislation represents a rare example of bipartisan compromise and puts an end to weeks of intense negotiations and public accusations. Check out all the details of this important decision that ensures the financial stability of the US and the world.

(By Franquito Rosella in co-creation with Marcelo Maurizio) More important than having these photos on your profile is that you enjoy them yourself and with your loved ones. These places, regardless of your age, are places you have to enjoy a lot. Whether you're a local or a tourist, in June there are 5 places you have to visit and take selfies at, and they will make your experiences, enjoyment, and social media explode.

(By InfoNegocios Miami editorial team) Miami's team showed their strength in enemy territory and achieved an epic victory against the Denver Nuggets. In a thrilling showdown, Miami Heat managed to even the series against the Nuggets with a final score of 111 to 108. Want to know how they did it? Keep reading and discover all the details of this exciting game that's setting Miami on fire.

(By Juan Maqueda from Barcelona) Barcelona and 284,500 fans witnessed a show full of emotions and adrenaline, where Spanish drivers Fernando Alonso and Carlos Sainz sought to stand out in front of their passionate fans. But Verstappen once again demonstrated why he is the undisputed leader of the championship, securing his fifth win in seven races.

(By Belén Gandolfo Screpante) Discover with us the most Instagrammable spots in Greater Miami and Miami Beach! In a city as dazzling as this one, it's not surprising that both residents and tourists constantly share on social media the incomparable beauty offered by Greater Miami and Miami Beach. If you're a lover of perfect photographs and want to make the most of your visit, you can't miss these unique opportunities to capture unforgettable moments. We'll reveal, from Infonegocios Miami, which ones they are!

(By Dino Dal Molin, in co-creation with Infonegocios Miami) Google was afraid to launch its own ChatGPT years ago, and more than afraid, we could say it was prudent: now it seeks revenge, but the market says it starts at a disadvantage. Shouldn't everyone wait a little longer?

(By Juan Maqueda and Marcelo Maurizio in co-creation with Bizit Global) In the first semester of 2023, the development of Artificial Intelligence (AI) has led to the emergence of new profiles in the areas of natural language and pre-trained generative processing (GPT). One of the emerging jobs is that of a Prompt Engineer, a role that has become increasingly in demand in the job market in recent months.

(By Miami Editorial Staff) The Denver Nuggets debut in the NBA Finals couldn't have been better! With a stellar performance from Nikola Jokic, they defeated the Miami Heat 104-93 in the first game of the series, taking a 1-0 lead. All of Miami is eagerly awaiting the second encounter this Sunday.