Super Bowl 2025: A Touchdown in Advertising that Defies Crisis and Trends (Find Out How Many Advertisers and How Many Millions a 30-Second Spot Costs)
(By Maqueda, Maurizio, and Ortega) The Super Bowl, America's premier sporting event, isn't just a spectacle of touchdowns and tackles; it's an arena where brands vie for the attention of millions of viewers. In a challenging economic context, the 2025 Super Bowl edition breaks records with ad prices soaring beyond $8 million for 30 seconds. Madness or marketing genius? This article dissects Super Bowl ad investments, their market impact, and the keys to this event's success.
(By Maqueda, Maurizio, and Ortega) The Super Bowl, America's premier sporting event, isn't just a spectacle of touchdowns and tackles; it's an arena where brands vie for the attention of millions of viewers. In a challenging economic context, the 2025 Super Bowl edition breaks records with ad prices soaring beyond $8 million for 30 seconds. Madness or marketing genius? This article dissects Super Bowl ad investments, their market impact, and the keys to this event's success.