"The Queen" returns to the 90s in its new logo
(By Marcelo Maurizio) Recently, the Pepsi brand presented its new logo, which recovers the classic style that was used between 1950 and 1986, and specifically, during the 80s and 90s, but with a solid futuristic touch and a strength seldom seen in the world of branding. The new design, which reintegrates the name in capital letters inside the circle, aims to correct the design mistake made in 2008 when the previous logo somehow left out the solidity, symmetry, and visual strength characteristic and distinctive of the brand, which has distinguished itself so much, even compared to Coca-Cola.
(By Marcelo Maurizio) Recently, the Pepsi brand presented its new logo, which recovers the classic style that was used between 1950 and 1986, and specifically, during the 80s and 90s, but with a solid futuristic touch and a strength seldom seen in the world of branding. The new design, which reintegrates the name in capital letters inside the circle, aims to correct the design mistake made in 2008 when the previous logo somehow left out the solidity, symmetry, and visual strength characteristic and distinctive of the brand, which has distinguished itself so much, even compared to Coca-Cola.