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Mié 19/07/2023

Is The Flash the fastest failure in the history of superhero movies?

(By Belén Gandolfo Screpante and Marcelo Maurizio) The Flash is the biggest box office flop in the history of superhero movies, and this has resulted in a significant financial loss for Warner Bros. and DC. After its debut in theaters, the movie starring Ezra Miller barely managed to gross $55 million, making it a major disappointment in its initial box office performance.

Autor:
  • (By Belén Gandolfo Screpante and Marcelo Maurizio) The Flash is the biggest box office flop in the history of superhero movies, and this has resulted in a significant financial loss for Warner Bros. and DC. After its debut in theaters, the movie starring Ezra Miller barely managed to gross $55 million, making it a major disappointment in its initial box office performance.

Mié 19/07/2023

What is the future of brick-and-mortar stores? (A new boom?)

(By Marcelo Maurizio) The future of brick-and-mortar stores lies in embracing formats like 'FlagShip,' 'Corner,' or 'Shop in Shops' to adapt to growth and present novelties. It involves merging the best of the digital world with the unique experience that only physical space can offer. The combination of advanced marketing strategies, creating unforgettable experiences, and coherent integration of all physical presence elements are crucial for success in this new era of retail. Brands that embrace these advanced and seductive practices will lead the way to success in the Miami market and beyond.

Autor:
  • (By Marcelo Maurizio) The future of brick-and-mortar stores lies in embracing formats like 'FlagShip,' 'Corner,' or 'Shop in Shops' to adapt to growth and present novelties. It involves merging the best of the digital world with the unique experience that only physical space can offer. The combination of advanced marketing strategies, creating unforgettable experiences, and coherent integration of all physical presence elements are crucial for success in this new era of retail. Brands that embrace these advanced and seductive practices will lead the way to success in the Miami market and beyond.

Mar 18/07/2023

Messi in Miami: the soccer king arrives to rewrite history in the USA

(By Marcelo Maurizio and Juan Maqueda) Soccer, known as "football" in the rest of the world, has been hustling to find its spot in the United States, sitting at the fifth spot in popularity among sports. But there's a slick trend among the young crowd, especially those under 35, where the fanaticism for soccer is gaining some serious ground. That's where Lionel Messi's grand entrance to Inter Miami comes into play, and it might just be the game-changer that finally makes soccer the next big thing in the country.

Autor:
  • (By Marcelo Maurizio and Juan Maqueda) Soccer, known as "football" in the rest of the world, has been hustling to find its spot in the United States, sitting at the fifth spot in popularity among sports. But there's a slick trend among the young crowd, especially those under 35, where the fanaticism for soccer is gaining some serious ground. That's where Lionel Messi's grand entrance to Inter Miami comes into play, and it might just be the game-changer that finally makes soccer the next big thing in the country.

Mar 18/07/2023

The 10 marketing strategies for franchise locals success in 2023

(By Juan Maqueda and Marcelo Maurizio) Achieving success in managing franchise locals requires implementing a set of effective marketing strategies that attract and retain consumers. In collaboration with marketing and local ambiance experts, we have compiled a concise list of 10 key strategies that every franchisee should execute to achieve success in their business:

Autor:
  • (By Juan Maqueda and Marcelo Maurizio) Achieving success in managing franchise locals requires implementing a set of effective marketing strategies that attract and retain consumers. In collaboration with marketing and local ambiance experts, we have compiled a concise list of 10 key strategies that every franchisee should execute to achieve success in their business:

Lun 17/07/2023

Does Grupo Casino already have a buyer for its chain in Argentina?

(By Juan Maqueda and Marcelo Maurizio) Grupo De Narváez emerges as a potential buyer for the Libertad supermarket chain, but Coto and La Anónima are also in the game.

Autor:
  • (By Juan Maqueda and Marcelo Maurizio) Grupo De Narváez emerges as a potential buyer for the Libertad supermarket chain, but Coto and La Anónima are also in the game.

Lun 17/07/2023

Apple TV pays tribute to Messi's arrival in Miami with a spectacular OOH

(By Juan Maqueda) Messi keeps making waves in Miami, in the world of football, in the realm of marketing. Today, the world's most powerful brand (Apple) greets his arrival and chooses a billboard (OOH) instead of a social media video to do so, signaling many things. Miami is one of those cities, like New York, Dubai, Shanghai, Tokyo, where OOH remains vital, essential for brands. "Messimania" is in full swing in the United States, especially in Miami, where the presentation of the Argentine superstar as a new player for Inter Miami in an event that will mark a milestone in MLS history is just around the corner.

Autor:
  • (By Juan Maqueda) Messi keeps making waves in Miami, in the world of football, in the realm of marketing. Today, the world's most powerful brand (Apple) greets his arrival and chooses a billboard (OOH) instead of a social media video to do so, signaling many things. Miami is one of those cities, like New York, Dubai, Shanghai, Tokyo, where OOH remains vital, essential for brands. "Messimania" is in full swing in the United States, especially in Miami, where the presentation of the Argentine superstar as a new player for Inter Miami in an event that will mark a milestone in MLS history is just around the corner.

Vie 14/07/2023

The keys to success 2023: the importance of brand and business planning in business results

(By Marcelo Maurizio) In an increasingly competitive business world, the role of brand planning becomes essential in ensuring growth and relevance in the market. Both small and multinational companies must understand the importance of investing in the development of a solid brand and business strategy. In this article, we explore the challenges that companies face in terms of low investment and brand development, and how collaborative and co-creative work, innovative roles such as Head of Culture, and advanced techniques like cross-marketing achieve consistent results.

Autor:
  • (By Marcelo Maurizio) In an increasingly competitive business world, the role of brand planning becomes essential in ensuring growth and relevance in the market. Both small and multinational companies must understand the importance of investing in the development of a solid brand and business strategy. In this article, we explore the challenges that companies face in terms of low investment and brand development, and how collaborative and co-creative work, innovative roles such as Head of Culture, and advanced techniques like cross-marketing achieve consistent results.

Vie 14/07/2023

Inflation cools down in the U.S: what to expect?

(By InfoNegocios Miami team) The inflation rate in the United States has descended to its lowest level in over 2 years, signaling progress towards the end of the emergency situation related to price increases and, likely, the historic tightening measures by the Fed.

Autor:
  • (By InfoNegocios Miami team) The inflation rate in the United States has descended to its lowest level in over 2 years, signaling progress towards the end of the emergency situation related to price increases and, likely, the historic tightening measures by the Fed.

Vie 14/07/2023

Twitter vs Threads: lawsuit against Meta could fail due to prior precedents

(By Infonegocios Miami) In a legal showdown of epic proportions, Twitter threatens to file a lawsuit against Meta Platforms, alleging the misuse of its "trade secrets" in the creation of Threads, their new social media platform. The accusation revolves around Meta hiring former Twitter employees who allegedly extracted confidential information to mimic the functions of the social network. However, industry experts raise doubts about Twitter's strategy and point out the obstacles the company would face if it proceeds with the lawsuit.

Autor:
  • (By Infonegocios Miami) In a legal showdown of epic proportions, Twitter threatens to file a lawsuit against Meta Platforms, alleging the misuse of its "trade secrets" in the creation of Threads, their new social media platform. The accusation revolves around Meta hiring former Twitter employees who allegedly extracted confidential information to mimic the functions of the social network. However, industry experts raise doubts about Twitter's strategy and point out the obstacles the company would face if it proceeds with the lawsuit.

Jue 13/07/2023

Impact on the supermarket industry in the region: Casino Group puts its South American operations up for sale

(By Juan Maqueda) French group Casino, listed on the Paris Stock Exchange as Casino Guichard Perrachon, is looking to reduce its deficit by selling off some of its profitable operations. With a prominent presence in the global supermarket industry, the group currently has nearly 13,000 active stores in the region. It has announced its intention to sell all its assets in South America, joining the list of companies leaving countries like Argentina and Colombia.

Autor:
  • (By Juan Maqueda) French group Casino, listed on the Paris Stock Exchange as Casino Guichard Perrachon, is looking to reduce its deficit by selling off some of its profitable operations. With a prominent presence in the global supermarket industry, the group currently has nearly 13,000 active stores in the region. It has announced its intention to sell all its assets in South America, joining the list of companies leaving countries like Argentina and Colombia.

Jue 13/07/2023

"Impossible is coming": Lionel Messi lands in Miami (the beginning of a new football era)

(By InfoNegocios Miami) Argentine superstar Lionel Messi has arrived in Miami, marking the start of a revolution in brands, media, and the sport of football in Miami, Florida, and throughout the United States. Putting an end to his vacation in the Bahamas, Messi and his family have set foot on American soil for the first time to embark on their new adventure with Inter Miami in the MLS. The world, Miami, and fans of our city's Inter have been eagerly anticipating this moment with joy and high expectations. Messi is now a Miami player, fulfilling what InfoNegocios.Miami predicted a year ago.

Autor:
  • (By InfoNegocios Miami) Argentine superstar Lionel Messi has arrived in Miami, marking the start of a revolution in brands, media, and the sport of football in Miami, Florida, and throughout the United States. Putting an end to his vacation in the Bahamas, Messi and his family have set foot on American soil for the first time to embark on their new adventure with Inter Miami in the MLS. The world, Miami, and fans of our city's Inter have been eagerly anticipating this moment with joy and high expectations. Messi is now a Miami player, fulfilling what InfoNegocios.Miami predicted a year ago.

Jue 13/07/2023

Apple: Is it Experiencing Exponential Growth Again?

(By Juan Maqueda) Apple's revenue growth has been extraordinary in recent years, establishing itself as a benchmark in the technology industry. It has recently astonished the world with a series of product releases that expand its product mix and markets. It has once again been recognized as the most valuable brand in the world. Are we witnessing a new era of exponential growth for Apple? Apple's teams have continued to innovate and introduce new revolutionary products in 2023, such as the Apple Vision Pro. 

Autor:
  • (By Juan Maqueda) Apple's revenue growth has been extraordinary in recent years, establishing itself as a benchmark in the technology industry. It has recently astonished the world with a series of product releases that expand its product mix and markets. It has once again been recognized as the most valuable brand in the world. Are we witnessing a new era of exponential growth for Apple? Apple's teams have continued to innovate and introduce new revolutionary products in 2023, such as the Apple Vision Pro. 

Mié 12/07/2023

Café La Trova: the cuban bar in Miami you have to visit (whether you're a tourist or a local)

(By Marcelo Maurizio and Juan Maqueda / from Miami) In our section "The Best Places to Enjoy," we want to share with you those spectacular places, those icons of the City of the Sun that you can't miss. Today, we focus on Café La Trova, which will be participating in the Miami Spice festival. It is an authentic Cuban bar, the kind of Cuba libre that we all desire, which transports the magic of Cuba before communism and has become a reference in Miami's international gastronomy. This place is recognized worldwide.

Autor:
  • (By Marcelo Maurizio and Juan Maqueda / from Miami) In our section "The Best Places to Enjoy," we want to share with you those spectacular places, those icons of the City of the Sun that you can't miss. Today, we focus on Café La Trova, which will be participating in the Miami Spice festival. It is an authentic Cuban bar, the kind of Cuba libre that we all desire, which transports the magic of Cuba before communism and has become a reference in Miami's international gastronomy. This place is recognized worldwide.