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Jue 05/09/2024

Miami Beach has been recognized as the "World’s Leading Lifestyle Destination 2023" by the prestigious World Travel Awards

(By Maurizio) This award solidifies its position as a standout location in the global tourism industry with exponential growth, even in comparison to Dubai. Miami’s unique advantage lies in its cultural integration and artistic and sporting offerings, which truly make it one-of-a-kind—hence its designation as the capital of the new Anglo-Latin culture. This recognition adds to other awards received throughout 2023, including "North America's Leading Beach Destination" and "North America's Leading Urban Destination." The city stands out for its diversity and extensive range of experiences, from a remarkable collection of public art to renowned restaurants and luxury hotels.

Autor:
  • (By Maurizio) This award solidifies its position as a standout location in the global tourism industry with exponential growth, even in comparison to Dubai. Miami’s unique advantage lies in its cultural integration and artistic and sporting offerings, which truly make it one-of-a-kind—hence its designation as the capital of the new Anglo-Latin culture. This recognition adds to other awards received throughout 2023, including "North America's Leading Beach Destination" and "North America's Leading Urban Destination." The city stands out for its diversity and extensive range of experiences, from a remarkable collection of public art to renowned restaurants and luxury hotels.

Jue 05/09/2024

Miami is the revolution of soccer and real estate, hand in hand with David Beckham: A dream come true (Miami Freedom Park)

(By Taylor, Maurizio, and Cánepa) Miami, the vibrant city that never sleeps, is gearing up for a new chapter in its soccer history. Inter Miami CF, the team that has captured the hearts of fans since its entry into Major League Soccer (MLS) in 2020, is about to take a monumental leap forward. With the imminent opening of Miami Freedom Park, a 131-acre complex featuring a 25,000-seat stadium, fans can expect not just a venue to watch soccer, but a space where the community will unite around its passion for the sport. This article delves into the significance of this project and its impact on the community.

Autor:
  • (By Taylor, Maurizio, and Cánepa) Miami, the vibrant city that never sleeps, is gearing up for a new chapter in its soccer history. Inter Miami CF, the team that has captured the hearts of fans since its entry into Major League Soccer (MLS) in 2020, is about to take a monumental leap forward. With the imminent opening of Miami Freedom Park, a 131-acre complex featuring a 25,000-seat stadium, fans can expect not just a venue to watch soccer, but a space where the community will unite around its passion for the sport. This article delves into the significance of this project and its impact on the community.

Jue 05/09/2024

Javier Milei and Marcos Galperin: A meeting with announcements that redefine the future of e-commerce across the continent

(By Taylor and Maurizio) In a context where economies are seeking to reactivate and e-commerce is positioned as a fundamental pillar, the recent meeting between President Javier Milei and Mercado Libre founder Marcos Galperin takes on extraordinary relevance. This gathering, held at the company’s offices in Saavedra, not only commemorates the 25 years of the leading online commerce platform in Latin America but also lays the groundwork for a more promising economic future in Argentina. Is the main problem in countries, in cultures where state corruption has been rampant, that many people fall into a comfort zone and self-deception for convenience? What happens when things start to improve and the cultural bias, instead of supporting progress, tries to resist it, continuing with an unsustainable state or statism that keeps a large part of the community in a kind of addiction?

Autor:
  • (By Taylor and Maurizio) In a context where economies are seeking to reactivate and e-commerce is positioned as a fundamental pillar, the recent meeting between President Javier Milei and Mercado Libre founder Marcos Galperin takes on extraordinary relevance. This gathering, held at the company’s offices in Saavedra, not only commemorates the 25 years of the leading online commerce platform in Latin America but also lays the groundwork for a more promising economic future in Argentina. Is the main problem in countries, in cultures where state corruption has been rampant, that many people fall into a comfort zone and self-deception for convenience? What happens when things start to improve and the cultural bias, instead of supporting progress, tries to resist it, continuing with an unsustainable state or statism that keeps a large part of the community in a kind of addiction?

Mié 04/09/2024

Ferrari: accelerating growth through strategic cross-marketing and sponsorship

(By Juan Maqueda and Marcelo Maurizio) In the realm of marketing, few brands command the attention and admiration that Ferrari does. Much like Oreo or Inter Miami CF, Ferrari, in conjunction with Formula 1, is at the forefront of innovative co-creation strategies, crossing marketing, brand expansion, and phydigital experiences. This approach stands as a new paradigm, leveraging hyper-investment in brand culture as the sole means of delivering real value to customers in an increasingly complex marketplace. This necessitates a rigorous ethos in both action and identity for companies, demanding exceptional creative, branding, and collaborative capabilities.

Autor:
  • (By Juan Maqueda and Marcelo Maurizio) In the realm of marketing, few brands command the attention and admiration that Ferrari does. Much like Oreo or Inter Miami CF, Ferrari, in conjunction with Formula 1, is at the forefront of innovative co-creation strategies, crossing marketing, brand expansion, and phydigital experiences. This approach stands as a new paradigm, leveraging hyper-investment in brand culture as the sole means of delivering real value to customers in an increasingly complex marketplace. This necessitates a rigorous ethos in both action and identity for companies, demanding exceptional creative, branding, and collaborative capabilities.

Mié 04/09/2024

And what will Petro, Lula, AMLO, and Zapatero say now? The Maduro dictatorship orders the capture of Edmundo for the crime of winning elections fairly by an overwhelming majority and proving it

(By Mary Molina and Juan Maqueda) Knock knock… Hello world! History must change not only in Venezuela but everywhere; what Venezuela demonstrates is too drastic. History teaches us that dictatorships thrive in darkness, where complicity and silence are the best allies of oppression. The international community, as well as citizens of countries that value democracy, must act with firmness and clarity. We cannot allow Maduro's tyranny to become a model to follow. Instead, we must work together to ensure that his regime is dismantled and that the Venezuelan people can reclaim their freedom.

 

Autor:
  • (By Mary Molina and Juan Maqueda) Knock knock… Hello world! History must change not only in Venezuela but everywhere; what Venezuela demonstrates is too drastic. History teaches us that dictatorships thrive in darkness, where complicity and silence are the best allies of oppression. The international community, as well as citizens of countries that value democracy, must act with firmness and clarity. We cannot allow Maduro's tyranny to become a model to follow. Instead, we must work together to ensure that his regime is dismantled and that the Venezuelan people can reclaim their freedom.

     

Mar 03/09/2024

Ferrari’s Other Great Strategic Triumph: The Black, or Better Said, the Crossing (One of the brands that best understands brand experience and expansion dynamics)

By Maqueda and Maurizio: Elegance, technology, and crossing marketing at the Italian Grand Prix. In 2022, the limited edition Ferrari team gear in yellow was a mega success. The crossovers with Ray-Ban, Puma, and other sponsors generated all sorts of products for fans, including, of course, limited edition cars. Ferrari understands that a brand doesn’t merely engage in "branding activities" or marketing actions. Just as the quality a company generates under its branding encompasses culture, marketing, and everything it does, this lesson is clear and inspiring. Here’s why it represents a total shift in the identity of any brand.

Autor:
  • By Maqueda and Maurizio: Elegance, technology, and crossing marketing at the Italian Grand Prix. In 2022, the limited edition Ferrari team gear in yellow was a mega success. The crossovers with Ray-Ban, Puma, and other sponsors generated all sorts of products for fans, including, of course, limited edition cars. Ferrari understands that a brand doesn’t merely engage in "branding activities" or marketing actions. Just as the quality a company generates under its branding encompasses culture, marketing, and everything it does, this lesson is clear and inspiring. Here’s why it represents a total shift in the identity of any brand.

Lun 02/09/2024

Violence in Companies, Societies, and Institutions in 2024 (10 Tips from an Overwhelming Reality in Search of Transformation by Necessity and Coherence)

(By Marcelo Maurizio and Maximiliano Rodriguez Otero) Understanding the reality of violence in the exercise of power, as a mask for another significant issue. Violence in the exercise of power, whether verbal or emotional, is a complex phenomenon that manifests in many organizations and teams today. Perhaps the current need for generalist skills and resilience to accept undeniable complex changes makes this more evident. This violence can be exerted by leaders, directors, and also by younger or less experienced members in a workplace environment. Violence in power is the denial (in its various forms) of the other, of facts, of evidence, of ideas, of voices, of other variables and indicators, often using a series of seemingly solid proofs and constructs to justify every confirmation bias. In this context, it is crucial to explore the dynamics of power, communication, and interpersonal interactions from the perspective of neuroscience and neuroliderazgo, as well as the competencies needed to lead and make decisions in 2024, where variables are multidirectional.

Autor:
  • (By Marcelo Maurizio and Maximiliano Rodriguez Otero) Understanding the reality of violence in the exercise of power, as a mask for another significant issue. Violence in the exercise of power, whether verbal or emotional, is a complex phenomenon that manifests in many organizations and teams today. Perhaps the current need for generalist skills and resilience to accept undeniable complex changes makes this more evident. This violence can be exerted by leaders, directors, and also by younger or less experienced members in a workplace environment. Violence in power is the denial (in its various forms) of the other, of facts, of evidence, of ideas, of voices, of other variables and indicators, often using a series of seemingly solid proofs and constructs to justify every confirmation bias. In this context, it is crucial to explore the dynamics of power, communication, and interpersonal interactions from the perspective of neuroscience and neuroliderazgo, as well as the competencies needed to lead and make decisions in 2024, where variables are multidirectional.

Lun 02/09/2024

How can we address violence in companies, societies, and institutions in 2024? (Here are 10 tips for navigating this overwhelming reality in search of necessary and coherent transformation)

(By Marcelo Maurizio together with Maximiliano Rodriguez Otero) An evident symptom of violence is the following responses: “I don’t have time,” “I only listen to micro-summaries of what I need,” “We’ve always done it this way,” “Just tell me concrete things, not nonsense I don’t understand.” In a company where the leader, the board, or the manager yells, or does so very softly but always with negative energy, and in response to new proposals, doubts, inquiries, or complaints says: “That’s just smoke,” “You’re not clear,” “Tell me what one plus one is,” “You’re wasting our time because we’ve always done it this way and we’re not going to change,” “We’ll never be able to do that because it’s crazy,” “I’ll kill you,” “Your idea is stupid, it’s for Japan, not here,” or similar phrases, these are alerts not only of violence but of incompetence (and that’s why there’s so much denial). Violence is not listening; and when we say not listening, we don’t mean not allowing someone to speak or present, but rather “not listening.” Because there was never an intention to move from the established position, anything—even when irrefutable and demonstrating that another possibility exists—will be subjected to a series of destructive actions that imply acts of violence. This is a central insight of all planning today, of all consulting, and in every organizational analysis.

Autor:
  • (By Marcelo Maurizio together with Maximiliano Rodriguez Otero) An evident symptom of violence is the following responses: “I don’t have time,” “I only listen to micro-summaries of what I need,” “We’ve always done it this way,” “Just tell me concrete things, not nonsense I don’t understand.” In a company where the leader, the board, or the manager yells, or does so very softly but always with negative energy, and in response to new proposals, doubts, inquiries, or complaints says: “That’s just smoke,” “You’re not clear,” “Tell me what one plus one is,” “You’re wasting our time because we’ve always done it this way and we’re not going to change,” “We’ll never be able to do that because it’s crazy,” “I’ll kill you,” “Your idea is stupid, it’s for Japan, not here,” or similar phrases, these are alerts not only of violence but of incompetence (and that’s why there’s so much denial). Violence is not listening; and when we say not listening, we don’t mean not allowing someone to speak or present, but rather “not listening.” Because there was never an intention to move from the established position, anything—even when irrefutable and demonstrating that another possibility exists—will be subjected to a series of destructive actions that imply acts of violence. This is a central insight of all planning today, of all consulting, and in every organizational analysis.

Vie 30/08/2024

How Will the Return of Venezuelans from the U.S., Brazil, Peru, and Colombia Play Out After Maduro's Exit?

(By Maximiliano Mauvecin, International Relations Expert) The potential return of millions of Venezuelans to their homeland after Maduro's departure in 2024 carries significant implications not only for Venezuela but also for the countries that have welcomed these migrants, such as the U.S., Brazil, and Colombia.

Autor:
  • (By Maximiliano Mauvecin, International Relations Expert) The potential return of millions of Venezuelans to their homeland after Maduro's departure in 2024 carries significant implications not only for Venezuela but also for the countries that have welcomed these migrants, such as the U.S., Brazil, and Colombia.

Vie 30/08/2024

The Tesla Cybertruck: a controversial success conquering the luxury market in the U.S.

(By Felix Maqueda, J. Maqueda, and M. Maurizio) In the vibrant automotive landscape of Miami, where innovation and style intertwine, the Tesla Cybertruck has emerged as the best-selling luxury vehicle priced over $100,000 in the United States. Despite the memes and criticism, this electric pickup has captured the attention and desire of culturally upper-middle-class Anglo-Latinos, both in Miami and Latin America. What makes this vehicle so attractive and controversial at the same time? Let’s break down the key aspects that have propelled the Cybertruck to become a sales phenomenon.

Autor:
  • (By Felix Maqueda, J. Maqueda, and M. Maurizio) In the vibrant automotive landscape of Miami, where innovation and style intertwine, the Tesla Cybertruck has emerged as the best-selling luxury vehicle priced over $100,000 in the United States. Despite the memes and criticism, this electric pickup has captured the attention and desire of culturally upper-middle-class Anglo-Latinos, both in Miami and Latin America. What makes this vehicle so attractive and controversial at the same time? Let’s break down the key aspects that have propelled the Cybertruck to become a sales phenomenon.

Vie 30/08/2024

The EU challenges Maduro’s legitimacy: a deep dive into the venezuelan crisis

(By May Molina and Marcelo Maurizio | Infonegocios, Miami) In a pivotal turn in Latin American geopolitics, the European Union (EU) has declared it will not recognize Nicolás Maduro as Venezuela 's legitimate president. This statement stems from the absence of verifiable electoral records from his July 28 win. This situation not only highlights the fragility of the Chavista regime but also raises critical questions about democracy and legitimacy in today’s global landscape.

Autor:
  • (By May Molina and Marcelo Maurizio | Infonegocios, Miami) In a pivotal turn in Latin American geopolitics, the European Union (EU) has declared it will not recognize Nicolás Maduro as Venezuela 's legitimate president. This statement stems from the absence of verifiable electoral records from his July 28 win. This situation not only highlights the fragility of the Chavista regime but also raises critical questions about democracy and legitimacy in today’s global landscape.

Vie 30/08/2024

Franco Colapinto in Formula 1: Mercado Libre joins as sponsor of the Argentine driver (it was known three days ago in Miami, but we couldn't say it)

(Por Juan Maqueda from Hard Rock Stadium, alongside Cánepa and Maurizio) Mercado Libre, the e-commerce giant in Latin America, has taken a bold step by announcing its sponsorship of Argentine driver Franco Colapinto and the Williams Racing team for the remainder of the 2024 Formula 1 season.

Autor:
  • (Por Juan Maqueda from Hard Rock Stadium, alongside Cánepa and Maurizio) Mercado Libre, the e-commerce giant in Latin America, has taken a bold step by announcing its sponsorship of Argentine driver Franco Colapinto and the Williams Racing team for the remainder of the 2024 Formula 1 season.

Mié 28/08/2024

A new F1 driver will compete starting this Friday: the young 21-year-old, Franco Colapinto (Latin American, Argentine, and highly regarded in the field)

(From Maqueda and Cánepa) Franco Colapinto, the young 21-year-old driver from Pilar, Argentina, has made history by becoming the first compatriot to compete in Formula 1 after 23 years. Williams Racing has confirmed his promotion to replace Logan Sargeant in the British team, and his debut will be at the prestigious Italian Grand Prix at the Autodromo di Monza, known as the Temple of Speed. This decision comes after a selection process that positioned him above other candidates like Mick Schumacher and Liam Lawson, highlighting not only his talent but also the support of Argentine sponsors.

Autor:
  • (From Maqueda and Cánepa) Franco Colapinto, the young 21-year-old driver from Pilar, Argentina, has made history by becoming the first compatriot to compete in Formula 1 after 23 years. Williams Racing has confirmed his promotion to replace Logan Sargeant in the British team, and his debut will be at the prestigious Italian Grand Prix at the Autodromo di Monza, known as the Temple of Speed. This decision comes after a selection process that positioned him above other candidates like Mick Schumacher and Liam Lawson, highlighting not only his talent but also the support of Argentine sponsors.