Milei and Messi: A historic, singular Argentine dimension—two headliners at the 2025 America Business Forum in Miami
(By Taylor–Maqueda and Maurizio, a co-created piece with the prestigious Ristretter business community) In this first part of the report, we focus on the Messi–football–Argentina phenomenon. Here we confront a truth mainstream media romanticize or trivialize: Messi is not simply “Argentine pride.” He is the most valuable soft-power asset Argentina has produced since Jorge Luis Borges or Fangio.
Strategic high-value read time: 4 minutes
(By Taylor–Maqueda and Maurizio, a co-created piece with the prestigious Ristretter business community) In this first part of the report, we focus on the Messi–football–Argentina phenomenon. Here we confront a truth mainstream media romanticize or trivialize: Messi is not simply “Argentine pride.” He is the most valuable soft-power asset Argentina has produced since Jorge Luis Borges or Fangio.
Strategic high-value read time: 4 minutes