The sneakers that are all the rage in Florida: the collaboration between Adidas and Lionel Messi at Inter Miami CF (the crossing, the mother strategy of value expansion)
(By Maqueda and Maurizio) In a move that has captured the attention of football fans and footwear enthusiasts alike, the arrival of the captain of the Argentine national football team at Inter Miami CF has sparked a wave of excitement. Lionel Messi has teamed up with Adidas to launch two new color combinations of the iconic Samba Indoor sneaker, celebrating his tenure with the American team.
(By Maqueda and Maurizio) In a move that has captured the attention of football fans and footwear enthusiasts alike, the arrival of the captain of the Argentine national football team at Inter Miami CF has sparked a wave of excitement. Lionel Messi has teamed up with Adidas to launch two new color combinations of the iconic Samba Indoor sneaker, celebrating his tenure with the American team.